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#07TAG // Repeat Moist Towelette

Find Girl.  Get Dirty. 

Lather, Rinse.  Repeat.

This new product concept was the result of a one week study to review the current market space and to create alternative products for the TAG brand.  Our studio produced innovative solutions including a TAG branded laundry detergent, new aerosol packagings, and in this case-  a wet wipe without the baby powder smell.

Targeted at the 11-19yo market, this concept comes in versions for boys and girls, with different images and themes for both.  Instead of masking the problem with a spray, the intent was to make the user feel truly fresh.